NEWS

Team Arena in Triathlon Triumph

Sporting success for Arena Media at London Triathlon- Money raised donated to Alzheimer’s’ Society

Budding athletes from Arena Media are celebrating two success stories, following an impressive display of sporting prowess at last weekend’s 2010 Challenger World London Triathlon.
Arena entered five teams into the event which took place on 7th and 8th August and took home two [...]

Bullen named Arena MD

Tim Bullen, the founder of Red, Arena Media’s premium and luxury specialist division, is returning to the agency as its managing director. Bullen, who founded Red in 1994 before it was acquired by Arena Media in January 2006, will work on building the agency’s premium and luxury fashion and retail client base.

Product Placement – The Next Star of TV?

When the general election was called earlier this year, there was just time for the Product Placement legislation to be put to parliament before it was dissolved. OFCOM have already published their proposals and, all going well, these will be written into a revised Broadcasting Code at the end of the year, meaning product placement could make it onto 2011 media plans.

Arena Media’s Bre Rossetti gets named one of the top 30 under 30’s by Media Week

In just two years at Arena Media, Rossetti has been promoted twice, successfully pitched for the Westfield business, scooped a handful of planning awards and helped found Arena’s press department, which now bills more than £27m.

Domino’s prepares campaign to promote new sandwich menu

The campaign produced by Arena Quantum is gearing up Domino’s Pizza for a major marketing drive as it bids to showcase its new lunchtime sandwich menu now rolling out across its outlets.

Hard work and optimism- the secret to affiliate success?

Hard work and Optimism- the secret to affiliate success? Rich Way- Head of Affiliates comments.

Domino’s Pizza credits social media for sales growth

Domino’s Pizza has attributed strong growth in online sales to its use of promotions on location-based mobile application Foursquare and social media after revealing a 29% surge in pre-tax profits to £17.5m.

Arena Quantum harnesses the power of suggestion

Arena Quantum’s tool has established that on average, 71% of searches for their clients involve users choosing an answer from Google Suggests. Given that in May, Google saw 3.9 billion searches in the UK (Comscore), this means that almost 2.8 billion searches were influenced by this facility.

Arena Quantum’s Affiliate team wins a4uAward

Arena Quantum wins the Travel & Leisure (Advertiser) for Haven Holidays.
The a4uAwards were launched in 2007 as part of the a4uexpo Affiliate Marketing conference event. The following year, the awards got their own spotlight and became a separate annual black tie ceremony held at a prestigious London venue.

Domino’s unveils football-themed ad push

Arena Media and Domino’s Pizza unveil an integrated football themed campaign to co-incide with the World Cup, which will include its first use of in-game advertising.